Taxi Advertising Formats – Interiors

“Using black cabs says a lot about a person”
  Hall & Partners

Think about the type of consumer who is most likely to take a ride in a taxi. They tend to be from the upper reaches of the demographic scale and are either on business (ie: affluent, working commuters) or on leisure trips into town for a spot of shopping or to see a show. Your typical taxi passenger therefore represents one of the most sought after consumer audiences imaginable – and you can have their undivided attention for around 16 minutes, the average time of a taxi journey.