Taxi Advertising Clients | Black Cabs | Luxury Goods

Luxury Goods

Luxury goods are 'consumed' by a discerning public with money to spend. They will not relate to brands that are promoted on public media that is perceived to be vulgar or unsophisticated, but will engage much more readily with private licensed taxis.

Our research confirms that "Using black cabs says a lot about a person", which explains why Mikimoto, Marc Jacobs, Georg Jensen and Moet & Chandon use taxi advertising to promote their luxury and indulgent brands.